How to create an external backlink inside the site in the right way

14 March، 2022 219 مشاهدة

How to create an external backlink inside the site in the right way

Backlinks are always on the horizon and preoccupy everyone who works in the field of “SEO”. This is not for nothing. The importance of backlinks, both internal and external, cannot be denied, especially by those who are interested in optimizing search engines for their sites. Your backlink is one of the most important factors in your search ranking in Google. The more high-quality external backlinks you can create for your site, the greater your chance of getting a higher ranking in search engines. In this article, we will show you how to get backlinks using quick and simple strategies that anyone can try.

What is backlink?

A backlink is your site’s link to another website, and here it is known as an external backlink. Or linking a page on your site to another page on the same site that is related to it. Here the backlink is known as an internal backlink.

The importance of backlinks

Backlinks are very valuable for SEO (search engine optimization). They provide a vote of confidence for your website and your content. According to OptinMonster, the sites with the most backlinks rank higher on Google.

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With so many websites linking back to your site, it sends a positive signal to search engines, showing that your content offers value and is worth linking to. In return, the search engine will improve your website’s rankings and visibility in search results. This shows that link building is important to your site. But how do you create an external backlink for your website?

How to create an external backlink

Below we will present 15 quick and simple strategies that enable you to get a backlink for your site.

1. Search for backlink opportunities on the most important “referral sources”

You can start by looking at the most important “referral sources” for your website. These are websites that link to your content and provide you with a backlink. By knowing what kind of websites are linking to your site and what kind of content you prefer, you can find new opportunities and create similar content so that you can create an external backlink. There are many ways you can view your “referral sources”. In Universal Analytics and Google, go to all referral visits. In “Google Analytics 4”, go to User Acquisition. The easiest way to find your “referral visits” is through MonsterInsights. It is the best WordPress plugin for Google Analytics and offers various reports within your WordPress dashboard.

To view your top ‘referral sources’, go to Insights Reports. The first report you’ll see will be an overview. Scroll down and view the top 10 referral sources.

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2. Use “Outbound Links” to form partnerships

Another way to create an external backlink is to look at outbound links. If you are linking to a website with a high “authority” and sending a large number of traffic, you can send an email to connect and form a partnership. Unfortunately, Google Analytics does not provide a report on outbound links out of the box. With Monster Insights, though, you can easily view the most important outbound links. Just install the plugin and go to Insights then Reports then Publishers and go to the top outbound links report.

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The report will show you which external links on your website are getting the most clicks. You can then send an email to these sites and start building a relationship. Tell them about your post and how useful their content was that you used as a source. Mention that you are looking for a partnership opportunity and may be working on a content collaboration, such as a case study. If they agree with the idea, then you can be able to create a new and great external backlink along with increasing your site traffic and building a relationship with the source.

3. Use Google Search Console Reports to Get Backlinks

Google Search Console can also help you find an external backlink for your website. The free tool from Google provides amazing data that you can use to boost your ranking. Among them is the “Top Linking Sites” report. These are websites that have been linked back to your site previously. You can browse backlinks and see what kind of content they liked and give you a backlink. Since they have linked your domain previously, they will be aware of your website and can provide another backlink. All you have to do is find the sites and access relevant content.

4. Know your competitors

Have you ever wondered where your competitors get their backlinks from? What is their organic strategy and what kind of content do they publish? If you want to stay up-to-date with what’s happening in the industry, you need to know what other people are doing. Spying here is legitimate and ethical on your competitors to get to know their backlink sources, look at their target keywords, top performing content, and social media activities. To search for backlinks, you can use SEO tools like SEMrush. It provides a complete backlink profile for any website you enter. To view incoming links in SEMrush”, go to “Backlink Analytics” from the left panel and then enter the domain of your competitors.

  • Now click check it out. Next, select “Backlinks” and you will get a list of the domain from which your competitor got the backlink.

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You can then use these resources to create an external backlink for your website as well. For example, if your competitors have a backlink in the guest post, you can also publish your content on the guest post itself. And if they have a link from a forum, you can also create a profile in that forum and try to get the backlink. Other methods you can use to stay ahead of your competition include subscribing to email newsletters and setting up Google Alerts. Therefore, you are immediately notified when new content is published or appears on another site.

5. Find broken links to create an external backlink

When you look at your competitors and their backlink sources, you can also look at their broken links. Broken link building strategy is another quick and easy way to create external backlinks. Broken or broken links are links that no longer exist or work on a website. They may be caused by the removal of the source website for those links (also known as a 404 error), they may have an incorrect URL, or the intended website may have been closed or moved to another domain.

Whatever the reason, this is a great opportunity for you to get a backlink. All you have to do is find the broken link, contact the site to replace the link, and view your site as an alternative. Easily. To find broken links, you can first look at your competitors and then search for more websites in your niche. Then use tools like “SEMrush or Ahrefs” to detect broken links.

In “SEMrush”, you can filter the backlink report of your competitor. Within the various options listed under “Backlinks,” check the “Lost” box. It will then show you which links are running the longest.

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  • And if you’re using Ahrefs, enter the website’s URL into its Site Explorer and click “Broken” under the Backlinks options from the menu on your left. The tool will show you all the broken links of your competitor.

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Once you get the list of broken links, the next step is to contact the webmaster of these sites and report the broken link. When crafting your presentation, be humble and introduce yourself. Add the exact location of the broken link, because you want to help them.

Then list the various alternatives to a broken link, including your own website. It is possible that the webmaster will use your website as an alternative and in return you can set up an external backlink.

6. Create high-quality, link-worthy content

One of the primary ways you can create an external backlink is to create first-class content that is unique. Your goal should be to create a piece of content that other bloggers and industry experts can use and link back to your site. This method may take a long time, but the result is well worth the effort, if you can do it correctly. There are different types of content you can produce. You can write how-to articles for example, if you have a fashion blog, you can create an awareness post on how to run a fashion brand for just $150. You can also create a post listing 50 fashion trends that will reshape society. There is a question that arises, how do you know the type of content that will work?

The answer is simply you can use MonsterInsights to get insights to help you choose the type of content. First, you can look at the top landing page report to see which pages are getting the most traffic and then create similar content to drive traffic and backlinks.

And if you want to dig deeper to see which post type works best, then you can set up custom dimensions to see which post type is the most popular. MonsterInsights makes the process very easy and you can view the report in the dashboard. Simply go to the Insights reports and select the dimensions from the top. Then scroll down to the Most Popular Post Types report.

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You can see in this report that guides and recipes are among the best types of publications. This gives you an idea of ​​the type of content you should be producing and promoting in order to be able to create an external backlink.

7. Publishing Skyscraper Content

When it comes to content creation, you can also produce Skyscraper content for backlinks. These are articles on current topics and they are very detailed and can be over 10,000 words long. The idea behind Skyscraper content is to write a post that covers all aspects of the topic in detail and better than the rest of your competition. Therefore, you can attract other sites to link to your post and generate a lot of backlinks. You can simply start by searching for a topic in your specialty on Google. Then look closely at the results because these are the pages that got a lot of backlinks and made it to the first page on Google. For example, if you are writing about content marketing, search for search results. Then go to the content on each link and start creating your own post which is 10 times better than others.

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Once the Skyscraper content is ready, it’s time for the most important part – the promotion. There are different ways you can take to promote it. First, you get access to all the people, influencers, companies, tools, and resources you mentioned in your content. Tell them that you found their platform useful and if they like the article, they can share it with their audience. As word spreads about your Skyscraper guide, others will start taking your content and you’ll get a backlink. Another way you can go is to find sites that have already linked to existing posts and then promote your content as a better alternative. For this, you can use SEO tools like SEMrush or Ahrefs. Simply enter the URL of each of the top 10 results in the tool and extract a list of websites that provided backlinks to the original article. Then use the list to access those sites and submit Sky content Explain to them how your post is better and encourage them to give your post a backlink.

8. Use Infographics to Capture Backlinks

Besides written text, you can use infographics to ensure an external backlink for your website. Charts are visual representations of data and information using graphics, pictures, and charts. They help give a quick overview of the topic and break down complex concepts into simple visual elements that are easy to understand. Take the case of “WPBeginner”. Their infographic contains interesting facts about WordPress on over 700 backlinks.

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By creating attractive and useful infographics, you are helping other content creators. They use your visual creativity in their blogs and they give you a chance to create an external backlink as the original infographic creator. To create an infographic, you don’t need to be a designer or hire a professional. You can use various free online tools to create one yourself.

9. Writing Testimonials

Did you know that by writing testimonials on other websites, you can get backlinks to your site? This is because many companies are looking for testimonials to show as social proof. They even display it on their homepage. So, if you are a regular user of a tool or service, you can write testimonials against backlink. Find companies related to your industry and submit testimonials. Look for websites that have a high domain authority (DA). This is because search engines consider links from high-quality DA sites to be high-quality backlinks.

10. Using the help of a Reporter Out (HARO .)

And when we talk about high-quality backlinks, getting links from news sites and journalism blogs is like winning an Oscar. That’s because these websites have a high domain authority and their appearance there will also boost your site’s trust level.

The best way to get backlinks from news outlets is through Help a Reporter Out HARO. It is a site that provides journalists and bloggers with news and stories.

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To use HARO, sign up on its homepage and select a plan you want to pay with (you can start with the free plan as a start.

Once you register, you will start receiving emails from HARO containing requests from various news and media sites for a quote, tips, stories and more.

Respond to queries related to your business, and if your answer is chosen, you will end up receiving a backlink from the news website.

11. Start Guest Blogging

Guest post is an excellent way to create an external backlink for your website and it is a tried and tested strategy. You can access different sites that accept Guest post and submit a post. Many websites offer a contributor account or a writing section for us where anyone can write an article and appear on the site. They even let you link to your site, either in the author’s bio section or within the body of the content. You can find Guest Blogging sites by simply doing a Google search. Type in the keyword for the topic you want to target and add a guest post or write to us or a contributor at the end. The search engine will then filter the results and show sites that allow guest post.

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Next, prepare a draft presentation of your topic, with a description of what you cover in the article. Be sure to explain the benefits and how they help your readers. Guest post helps you target the right audience and generate traffic to your website.

12. Take part in interviews

Just like the guest post, you can also create an external backlink by participating in interviews. You can conduct an interview by searching the web and looking for sites that conduct an interview on a regular basis. You can get started at Askmeanything.me. It is a question site where you answer timely questions on a topic. And on the same site in the CV, you can put a link pointing to your website. Another way to conduct an interview is through ‘HARO’. Simply search for inquiries related to your industry and request an interview or quote.

13. Podcast guest appearance

You can get a free backlink from podcast notes if you can appear as a guest on any of the podcasts.

As for finding podcasts, you do the same interviews and do a quick search for relevant podcasts on platforms like Spotify, iTunes, Google Play, and others. Then send an email to let them know that you’re interested in appearing as a guest on the podcast. Be sure to include your experience, your suitability for the podcast, and how you can add value. Once you start appearing on multiple podcasts, you can then take advantage of your newly created audience if you decide to create a podcast on your website.

14. Participate in different forums

Discussion forums are a great place to create an external backlink to your site. By participating in different forums, you can also become an industry expert and help drive traffic to your site. If you’re not sure which forums you want to participate in, quickly search on Google. Use any of the different formats to find forums related to your niche such as:

  • Forums [your specialty] +
  • Forums + [your specialty]
  • [Your specialty] + Discussion

You can also answer various questions on Quora. It is a platform for questions and answers with a wide range of topics. Simply enter your search term in Quora and it will present you all the questions related to the topic.

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Another way to find forums is to look at your competition. As we explained earlier, you can spy on your competitors to find backlinks. By using different SEO tools, you can find out which forums they used to wish you to create an external backlink for your site.

15. List your site in Resource Pages

To find Resource Pages, enter your keyword into a search engine along with the terms helpful resources or resource list. Once you find the resource listings, contact the webmaster, and ask them to make presentations for your website. Try to personalize your emails and include the link where you want to list your site. Explain how your website or tool adds value to their Resource Pages and helps their readers. You my friend, now you know different ways you can create high quality external backlink for your website. By increasing the number of incoming links, you can boost your search engine rankings.

Our last strategy for you is to find Resource Pages and embed your website on the page. Resource Pages is where the author curates a long list of useful resources and links between different products and services. You can create an external backlink by searching for Resource Pages and contacting the author or site owner to indicate your site in the list.

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To find Resource Pages, enter your keyword into a search engine along with the terms helpful resources or resource list. Once you find the resource listings, contact the webmaster, and ask them to make presentations for your website. Try to personalize your emails and include the link where you want to list your site. Explain how your website or tool adds value to their Resource Pages and helps their readers. You my friend, now you know different ways you can create high quality external backlink for your website. By increasing the number of incoming links, you can boost your search engine rankings.

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