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We have previously done the creation of store addresses, in order to facilitate the access of customers who interacted with the ads that you made to your store, to go to the nearest branch in order to make the purchase, and this is what we really want. Now we will run a store visit ads […]

As we knew before, we made the pixel and learned its importance in “conversion” ads. A question arises now, can the pixel be used in other types of advertisements? The answer is simply yes. As long as the pixel is installed on your site, anyone who visits the site even without using Facebook, all of […]

Facebook message campaigns may be the solution you are looking for to achieve better quality of interaction and conversion with those who are interested in your brand or business. The button for “Call To Action” is to send a message. How do message ads work? In order to create message ads, first from the campaigns […]

In the interactive ads that we did earlier, we gave Facebook some ad variables. And we left the responsibility on him to choose the appropriate text, image and title for the audience and display them based on the data he has. But the improvement that Facebook will make in this case will be limited only […]

Custom audiences in Facebook ads are those audiences that have previously interacted with your ads, and now you want to select them to retarget them. This step is very useful, because when you send a message to an audience that has interacted with you before, it is much better for the results that you get […]

In the event that you have created a custom audience that represents, people who have visited the site in the last two months. But it turns out that the number of those people is very few, does not serve your goals. In the event that you want to create an audience that is similar to […]

Advertising Policies are the guidelines that apply to ads, keywords, and websites. All ads posted on Facebook are subject to an approval process to ensure that they are safe and appropriate for users and do not violate these policies and terms. Over the course of the lessons that we explained, we got acquainted with many […]

Facebook ad pricing is based on an auction system in which ads compete for impressions based on bid and performance. When you run your ad, you will be charged only for the number of clicks or impressions that the ad receives. The “Billing” or invoicing tool on Facebook, is one of the most important tools […]