Budget and schedule

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Budget and schedule

Any new advertisement is done on a budget and schedule. Its budget is hypothetical on a daily basis, meaning that the cost and expenses of this advertisement are calculated on a daily basis, to infinity. This happens naturally and continuously until the advertiser himself stops the advertisement. Another way to set the budget and schedule is to determine the total budget for the campaign and its duration from the beginning, and this procedure is done in steps that we will explain below.

  • Ad set for any advertisement.
  • We click on “Traffic”.

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  • Then we click on “Continue”, the page appears in this way.

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  • We select “Ad set”.
  • The page from which we set the budget and schedule for the campaign appears as shown as shown.

From that screen that appeared to us shown above, we determine the daily budget that we want to spend in the advertising campaign. We also specify the date and time that it begins and ends.

We can define the “Lifetime budget” method. In this way, you will get better results, as we can determine the amount as shown:

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  • From choosing “more options”, two options appear, as we can see:

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  • We click on “Edit”.
  • Then we select “Run ads on” and a table will appear showing the days of the week.
  • The days we want the advertisement to run and the appropriate dates are determined by which we choose “Daily Budget” from the “Budget” box.
  • At the end of the page, we find the option “Optimisation and delivery” as shown in the image:

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  • Then we choose “Delivery type”, which means the type of delivery of the advertisement, normal or express.
  • From the “Edit” button
  • The page will appear in this way with all the changes.

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  • After pressing the “Edit” button, the “Delivery Type” box appears with the title “Accelerated”, meaning that the advertisement reaches people faster without waiting for the budget and schedule.
  • Then we check the box for it as shown:

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Since we have set the time in advance in order to earn all the advantages, select the “Bid cap” beforehand with a large number of money, especially in cases of occasions and urgent times, in order to give you all the winning of auctions. How to create a facebook pixel.

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