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In this important part of the explanation of ads on Facebook, we will learn about the calculation methods for subsidies on Facebook, which intimidate many advertising users. We will answer many important questions that arise. Perhaps the most famous of those questions is the budget that you have set, how is it spent, how does […]

Facebook has a very large database for each user, more than 3000 information about each person with various types of information related to the person, even the simplest information that you do not expect Facebook to monitor, such as when you buy things during the month. What colors attract you. And the first information that […]

Over the previous articles, we have tried as much as possible to simplify the basic concepts related to Facebook ads. In terms of the different bidding strategies and calculation methods that Facebook uses in calculating the cost of advertising on Facebook. Perhaps this is the hardest part for everyone, because it relates to the methods […]

Any new advertisement is done on a budget and schedule. Its budget is hypothetical on a daily basis, meaning that the cost and expenses of this advertisement are calculated on a daily basis, to infinity. This happens naturally and continuously until the advertiser himself stops the advertisement. Another way to set the budget and schedule […]

Facebook Pixel is a programming code that is written in the javascript programming language. After its creation, it is added to your site through the Facebook Pixel. You can track and know site visitors so that you can then make ads and target them again, in the following we will explain how to create Facebook […]

The way in which the company’s events are managed, leads to enhancing or damaging the company’s reputation and the customer base. Those events that are represented in the events or meetings allow the company to promote its brand and establish new relationships. The same applies to Facebook, managing events and tracking them by pixel is […]

We already knew how to create “Standard Events”, but can we create events for private conversions? Meaning creating events with names other than the default names we know. The answer to this question is, yes it can, but from somewhere other than Event Setup Tools we will go through the steps that enable you to […]

We previously learned how to install Manual Pixel, and how the pixel code was added inside the site. We also learned how to create customary default events, as well as create events for special transformations. Today we will learn about creating pixels using plugins. We will do a pixel installation using the “Plugin” that Facebook […]

Now that we know how to create a pixel, we have the ability to create custom audiences and make conversion ads on Facebook, which is an action that is calculated when someone interacts with your ad. It will let you know how many times a certain action such as online purchase has been completed. Below […]

Previously, we learned how to create a catalog on Facebook using the “Partner”. The importance of the catalog is that it contains information about all the items that you want to advertise or sell on Facebook. You can also connect your catalog with different forms of ads such as dynamic and store ads. Now we […]

Now we will learn how catalog ads work. The truth is that this ad is very special. When you enter any online purchase site and as soon as you browse it or put some of the products in the cart. Once you close the site and exit it and enter Facebook, you will constantly find […]

Create store addresses on Facebook, you may be wondering what is the benefit of this procedure. It is useful to direct those who have seen the advertisement to a real place that sells the advertised products. Suppose we have a chain of cartoon shops and we have made an advertisement. The function of this advertisement […]