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We already knew how to create “Standard Events”, but can we create events for private conversions? Meaning creating events with names other than the default names we know. The answer to this question is, yes it can, but from somewhere other than Event Setup Tools we will go through the steps that enable you to […]

We previously learned how to install Manual Pixel, and how the pixel code was added inside the site. We also learned how to create customary default events, as well as create events for special transformations. Today we will learn about creating pixels using plugins. We will do a pixel installation using the “Plugin” that Facebook […]

Now that we know how to create a pixel, we have the ability to create custom audiences and make conversion ads on Facebook, which is an action that is calculated when someone interacts with your ad. It will let you know how many times a certain action such as online purchase has been completed. Below […]

Previously, we learned how to create a catalog on Facebook using the “Partner”. The importance of the catalog is that it contains information about all the items that you want to advertise or sell on Facebook. You can also connect your catalog with different forms of ads such as dynamic and store ads. Now we […]

Now we will learn how catalog ads work. The truth is that this ad is very special. When you enter any online purchase site and as soon as you browse it or put some of the products in the cart. Once you close the site and exit it and enter Facebook, you will constantly find […]

Create store addresses on Facebook, you may be wondering what is the benefit of this procedure. It is useful to direct those who have seen the advertisement to a real place that sells the advertised products. Suppose we have a chain of cartoon shops and we have made an advertisement. The function of this advertisement […]

We have previously done the creation of store addresses, in order to facilitate the access of customers who interacted with the ads that you made to your store, to go to the nearest branch in order to make the purchase, and this is what we really want. Now we will run a store visit ads […]

As we knew before, we made the pixel and learned its importance in “conversion” ads. A question arises now, can the pixel be used in other types of advertisements? The answer is simply yes. As long as the pixel is installed on your site, anyone who visits the site even without using Facebook, all of […]

Facebook message campaigns may be the solution you are looking for to achieve better quality of interaction and conversion with those who are interested in your brand or business. The button for “Call To Action” is to send a message. How do message ads work? In order to create message ads, first from the campaigns […]

In the interactive ads that we did earlier, we gave Facebook some ad variables. And we left the responsibility on him to choose the appropriate text, image and title for the audience and display them based on the data he has. But the improvement that Facebook will make in this case will be limited only […]

Custom audiences in Facebook ads are those audiences that have previously interacted with your ads, and now you want to select them to retarget them. This step is very useful, because when you send a message to an audience that has interacted with you before, it is much better for the results that you get […]

In the event that you have created a custom audience that represents, people who have visited the site in the last two months. But it turns out that the number of those people is very few, does not serve your goals. In the event that you want to create an audience that is similar to […]